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Does Christiane Amanpour Get The Jitters?

Posted on August 3, 2010 by Judy | Startegic.com, Judy@Startegic.com, 310.215.9975

The former CNN reporter’s reporter star says, “Yes!” In her new role as anchor of ABC’s, “This Week,” which debuted on Sunday, the news vet admits to having new job jitters. Kudos to Christiane, she’s a pro!

I can’t think of one star in business, film, television, sports or politics who doesn’t experience anxiety before a performance, a new audience or delivering a speech. The challenge is knowing how to use it to your advantage.

If you’re like the majority of people I coach or have interviewed, you might get nervous or anxious, too. For most novices, “opening jitters” are a distraction, but a “pro” doesn’t want to be without ‘em! For me, it is an adrenaline rush just before stepping in front of a TV camera or for a live audience. Think of it as “show time.” The extra excitement can add the right edge to your presentation. It helps bring up the energy and your performance. And make no mistake, even executives need to get into performance mode if they want to connect with their audience.

Gold Star Actions: What can you do to overcome “the jitters?” Don’t fight your anxiety, instead, use it to your advantage to help you get excited about what your audience is going to receive from you. Prepare what you want to say. This is one of the biggest fears; people are afraid they will misspeak or make a fool of themselves. If you are well prepared, you can cover any mistake and keep moving…your audience won’t pick up on it.  Stop telling yourself how nervous you are, so are most people. Tell yourself you have a message to deliver and you are excited to be the one delivering it.

Start strong with your message. Keep in mind, audiences, clients or even your staff members, form impressions in those first few seconds. Clients, in almost every presentation workshop announce, “I’m okay after a few minutes.” Too late, the audience has left the building!

Many people who are driven to distraction with the “deer-in-the headlight” fright in front of an audience, are generally focusing on themselves. Worrying about how they’re coming across.  Turn it around and focus on the audience, it takes the pressure off you.  Finally, practice, breathe and savor your moment!

Legendary Coach Scored in Life

Posted on June 11, 2010 by Judy | Startegic.com, Judy@Startegic.com, 310.215.9975

Loving college basketball isn’t a requirement to score in life through the valuable life lessons from UCLA’s revered basketball Coach John Wooden.  Since his passing on June 4th,  print articles continue saluting him, televised tributes light up the airwaves, and dazzling digital billboards sparkle with Coach Wooden’s wisdom.

It is not unusual to romanticize a dearly departed loved one. What is different about Coach Wooden, are the accolades, praise and honors he received while living.

People who knew him, from his former players, to coaches, fans and friends, couldn’t refrain from beating the drum for this coach at every opportunity.  No one ever spoke of him without reverence; it was unanimous. The world experienced a love affair with John Wooden. Maybe because he loved humanity with his whole heart. There is little more that can be written about the coach dubbed the ”Wizard of  Westwood.”  My personal glimpse is a summary of an extraordinary life: Coach, Contributor, Leader, Teacher, and Humanitarian.

A few years ago, I was fortunate to emcee an event featuring the Coach and Andy Hill, co-author of their book Be Quick—But Don’t Hurry, as the keynote speakers.  Listening to him share his life philosophy was all the motivation needed to ask to interview him for an association’s famous speaker’s series.  Equally impressive, the coach then on the road to 94 years old, was on the speaking circuit.

A few weeks after the event, I was sitting beside him at his home in Encino, California,  gaining insights to the qualities that made John Wooden.  Not only a championship coach, he was a man with lasting positive influences on his former players, audiences, fans and anyone he touched personally. His inspirational messages can be found in any of the 8 books he authored. To hear how he wanted to be remembered in his own words, click on our podcast. Even if you didn’t know him, listening to an excerpt from our interview as he expresses his life’s philosophy,  you will feel as though you did.

His “Do the best that you can do,” attitude attributed to his star making qualities. His ethics, integrity and character made him a star, although his humility didn’t allow him to think of himself in such a manner. His sense of what’s right was not just something he preached, he lived it. In today’s world, as CEOs, politicians, athletes and entertainers crumble when they say one thing and deceive the public, fans and voters with their actions, John Wooden stood out as  a man of  honesty and integrity.

He loved life and people, but no one more than Nell, his cherished wife of 53 years. He loved teaching, humanity and helping people develop the best of themselves. His inspirational leadership encouraged others to do the right thing and contribute their best effort. He taught and lived his beliefs both on and off the basketball court. For Andy Hill and many players, he became a father figure, the most affectionate tribute of all. Coach Wooden will continue to inspire us through his books and the contributions he made to humanity. Who ever coined the phrase, “We won’t see of the likes of him again,” must have been thinking of John Wooden.

TV Interviews and Video Techniques

Posted on April 22, 2010 by Judy | Startegic.com, Judy@Startegic.com, 310.215.9975

Stay tuned for video taping skills, professional production techniques,on camera tips and the help you need to look and sound confident, competent and natural. The more professional your video looks you improve the opportunity to showcase yourself and your expertise.

First tip: Don’t try this at home! Some people think all they have to do is sit at their desk and tape themselves talking. You’ve seen those amateurish looking videos, right? Your homemade videos project the, “Look, ‘ma, I did it myself.” Family, friends and those who already know and love you won’t care. For the rest of the world, you want your video to create a powerful first-of-mind-impression. Confidence, or lack of, will pop right thru the camera to your potential clients.

You need to consider the lighting and the sound. Does it sound like you’re talking in a tunnel or into a tin can? Are there shadows across your face or under your eyes? These are the things that will distract from you and your message if they aren’t done right.

If you are going to produce your own videos for your website and Social Media presence, invest in a good camera, lighting equipment and a professional microphone. You want your video to look and sound as expert as you are to produce positive results. It’s your first introduction to potential clients around the globe!

You can email your questions to Judy@JudyJernudd.com We will answer the most asked questions on future posts.

Stay tuned!

Judy Jernudd

Looking for a Job? Everything You Need to Know

Posted on March 1, 2010 by Judy | Startegic.com, Judy@Startegic.com, 310.215.9975

KUDOS! Five time New York Times best selling author, Harvey MacKay does it again.  He just sent me a copy of his newest book, Use Your Head To Get Your Foot In The Door. This book is filled with how-to tips, advice and essential skills in preparing for job interviews.Harvey MacKay

Whether you’re fresh out of college with a diploma in hand, or a seasoned employee in search of a job, you will stand out from the more than 14 million unemployed if you read this book. More importantly, if you follow the book’s advice. Give yourself the advantage in today’s tough job market.

Congratulations, Harvey! My guess is that you will add another “bestseller” to your list while helping millions of people.

PS. One reporter’s opinion, “Your book is filled with good advice for anyone…not just job seekers!”