From Basketball Stardom to Super Star Entrepreneur

Magic Johnson and Judy Jernudd

Looking for a holiday stocking stuffer for your entrepreneurial friends? Check out Earvin “Magic” Johnson’s just released 32 Ways to Be a Champion in Business. It is a good read for anyone interested in building a business empire or seeking to accelerate a career transition.

Considered one of the Top 50 greatest NBA players, the superstar proves his stellar career with The Los Angeles Lakers was just the beginning. He knew how to win on the court, but what would it take to succeed in business? The basketball legend’s success helped him gain access to some of the top business minds. Magic’s mission was to learn how to go from the basketball court to the boardroom with the same winning performance.

His 32 Ways tells you how he’s making “magic” in urban communities by partnering with major brands including Starbucks, 24 Hour Fitness and T.G.I. Friday’s. Today, Mr. Johnson is Chairman and CEO of Magic Johnson Enterprises. He is a “bigger than life” example of what it takes to reach the top.

GOLD STAR ACTION: The lesson is that winners keep winning . They don’t stop with one success or when its time to move onto to even greater achievements. One of the common threads I’ve noticed among people who succeed in life is their passionate desire. And, they’re not shy about asking for advice. No matter where you are in your career or what you want to achieve next, you probably know a handful of people who’ve succeeded in the same field and can guide you. People like sharing their success stories and are willing to share their “what-you-need-to-do” experiences with you.

We’re about to enter a New Year. Who do you know who can you help you escalate your dreams in 2009?

NEWS: You won’t want to miss our “Legendary Leadership” series beginning in January. We’ll feature CEO’s including Bill Marriott, Jr., eBay phenomenon Meg Whitman, Xerox’s Ann Mulcahy and Earvin Magic Johnson.

Stay tuned!

Judyth

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